Ashley
Maritato
About Ashley
““Beauty is not about changing who you are; it’s about embracing everything that makes you uniquely beautiful. Every face tells a story, every soul deserves to feel seen, and true artistry begins with compassion, confidence, and individuality.” — Beautify”
My passion for beauty extends far beyond makeup brushes, hairstyles, and cosmetic products. For me, beauty is an art form, a connection, and an opportunity to empower individuals to recognize the confidence and beauty they already possess. With 15 years of experience in the beaut…
My passion for beauty extends far beyond makeup brushes, hairstyles, and cosmetic products. For me, beauty is an art form, a connection, and an opportunity to empower individuals to recognize the confidence and beauty they already possess. With 15 years of experience in the beauty industry, I have developed a deep appreciation for the individuality of every client. As the founder and owner of Beautify Me by Ashley, I specialize in personalized makeup artistry, hairstyling, haircuts, coloring, waxing, lash enhancements, and special occasion and bridal beauty services. What truly distinguishes my approach is my commitment to inclusivity, compassion, and individualized care. My professional background in behavioral healthcare, leadership, and client-centered services has given me a unique understanding of how important patience, communication, trust, and emotional comfort are in creating a positive beauty experience. I am especially passionate about providing welcoming, judgment-free beauty services for individuals of all ages, backgrounds, abilities, and neurodivergent needs. I believe everyone deserves to feel celebrated, respected, and beautiful without having to conform to society’s expectations. Whether I am creating a soft, natural glam look, transforming someone’s hairstyle, or preparing a bride for one of the most memorable days of her life, my goal remains the same: to ensure every client leaves my chair feeling confident, empowered, appreciated, and authentically themselves. Being a Beautista is more than a profession to me. It is my passion, my creative outlet, and my opportunity to make a meaningful difference in someone’s life, one beautiful face and one unforgettable experience at a time.
The work
Career & credentials
Provide responsive customer service, answer calls, coordinate scheduling with contractors and workers, maintain organized information, and adapt to changing priorities in a fast-paced remote environment.
- Led and supported teams in a demanding client-centered environment, demonstrating strong communication, conflict resolution, organization, professionalism, and attention to detail.
- Managed competing priorities, detailed documentation, daily operations, and rapport with individuals from diverse backgrounds.
- Supported stylists and clients throughout beauty appointments and assisted with haircare, color, styling, and beauty product recommendations.
- Helped maintain a polished, sanitary service environment while building positive client relationships through attentive communication and personalized care.
- Assisted with client consultations, service preparation, scheduling, salon setup, and personalized client needs in a professional beauty environment.
- Developed practical knowledge of beauty products, haircare, styling, client education, product recommendations, and service-focused salon operations.
- Beautify Me by Ashley Beauty for Every Mind, Every Age & Every Beautiful Soul.
- 💕 Beautify Me by Ashley is an independently owned, inclusive beauty business dedicated to enhancing natural beauty, building confidence, and providing personalized, professional beauty services.
- Specializing in makeup artistry, hairstyling, haircuts, coloring, waxing, and lash enhancements, I strive to make every client look and feel their absolute best.
