Founded in 2016 by Krysta Rojas, Base Salon is Chicago's West Loop destination for top-tier hair care rooted in one simple belief: hair is personal. What began as a solo venture has grown into a team of carefully chosen, expert stylists who specialize in cuts, blonding, extensions, and Brazilian Blowout treatments. Base serves busy women, their kids, and husbands — delivering high-quality, fuss-free styling that fits seamlessly into real life. Featured in InStyle, Byrdie, and praised by beauty icon Bobbi Brown, Base Salon offers a refined yet relaxed experience that feels special without the pretension. Here, you're not just getting great hair — you're finding a stylist who truly understands you.