Choose Beauty NY is an intentional, appointment-only hair salon located on the Upper East Side of Manhattan, operating inside Maison Beauté at 956 Lexington Ave. Built for those who give everything to everyone else, Choose Beauty NY offers a dedicated hour that belongs entirely to you. Every service — from the precision Architect Cut to customized Updos and refined Blowouts — is tailored to your features, lifestyle, and texture. Led by Senior Stylist Praxia, the salon specializes in haircuts, blowouts, bridal, and event styling. More than a salon, Choose Beauty NY is a space where someone truly listens, pays attention, and takes care of you — so you can walk out ready to take on the world.