"It's a Beautiful thing when a career and a passion come together"
"It's a Beautiful thing when a career and a passion come together"


Joanie began her hairstyling career when she moved to Los Angeles in 2007. After 10 years in the business in Hollywood working on countless manes (including many celebs), she moved to New York City to continue her growth and get new industry experience.
She has leadership experience working as an Educator and Training Manager running multi-million dollar stores with the brands Drybar and Madison Reed.
Living, working, and developing her skills on each coast has given Joanie a unique and forward-thinking approach for coloring and styling hair.
After returning to her roots in Minnesota, She brings a little Hollywood & Big City magic with everything she does.









Looking to build connections and make a positive impact on the beauty community! I love educating, inpsiring others, and helping them reach their true potential.
Overseas the Drybar Minneapolis Market