Jo DeSerio Jones

I became a hairdresser because I hated my curly hair growing up. I am now a curly hair expert and have developed my own cutting method! I'm located in Portland Oregon where I specialize in curly and wavy hair working with the hairs natural movement. I am also an advocate for the planet, so it has become my mission to find sustainable organic and non-toxic brands to work with. I also educate my guests on the importance of avoiding certain ingredients.  Through the years I have morphed into an educator. I strive to arm and educate each guest with the tools and knowledge to recreate the look at home, always aiming for the best possible salon experience.  Being an artist, my approach is adventurous and creative rather than mechanical and my vibe is organic laid-back hippie street style. I am a hair sculptor! I'm a craft hairdresser with a focus on details. I LOVE soft airy hair that moves and has disconnected tendrils and strong perimeters. I cut intuitively, based on French style hair cutting, taking into consideration the hairs natural movement creating haircuts that last. I hand carve creating personalized, sculpted playful styles that look effortless, even the next day! Cutting along a person’s own curl or texture gives everyone their own unique look.  Modern shag haircuts, strong perimeters and creative sculpted haircuts are where my passions lie.