Lauren Mahone

With over 16 years in the professional beauty industry, I bring a well-rounded background that bridges education, sales performance, and brand partnership development. As a Licensed Cosmetologist and Licensed Cosmetology Instructor, my career has been rooted in helping individuals and businesses grow into their highest potential—both creatively and commercially.

In my current role as a Direct Sales Consultant with Salon Service Group, I manage and grow a portfolio of 230+ salon and stylist accounts across the DFW market. I drive business growth through strategic product placement, education, and relationship management, consistently aligning brand initiatives with salon-level execution. My approach is highly KPI-driven, with a strong focus on retail performance, service revenue growth, and long-term client retention.

Prior to this, I spent a decade with The Salon Professional Academy, where I served as both School Coordinator and Instructor. In this role, I led student recruitment initiatives, built partnerships with salons and high schools, and played a key role in increasing enrollment by 50% while supporting a 95% job placement rate for graduates prior to completion. I developed and implemented curriculum that combined technical skill-building with real-world business education, ensuring students were prepared for sustainable careers in the industry.

As an educator and leader, I have trained and mentored both students and emerging instructors, focusing on goal setting, performance tracking, retail strategy, and client development. I am deeply experienced in public speaking, event coordination, and creating impactful educational experiences that translate into measurable business results.

My continued education includes advanced training in facilitation and leadership, including “Train the Trainer” with Redken Artist Chris Baran and business development programs with industry leaders such as Michael Cole. I have also expanded my expertise through hands-on experience with both professional and prestige beauty brands, including my time with Benefit Cosmetics within Ulta Beauty.

In addition to my corporate roles, I am the founder of The Beauti Press, a consulting platform dedicated to supporting beauty professionals through education, marketing strategy, and customized growth planning. Through this work, I continue to mentor and develop future industry leaders by providing actionable tools for success.

I am highly proficient in Microsoft Office and industry platforms including Meevo, Summit Salon Systems, Pivot Point, and Milady. My strength lies in connecting education, sales strategy, and brand vision to drive meaningful growth for both individuals and organizations.

I am passionate about partnering with brands and organizations that value education, innovation, and relationship-driven growth, and I am excited to continue expanding my impact in roles focused on education, brand development, and strategic leadership.