Primo Barber Sam is a premier barbershop located inside Montage Salon Suites in Roseville, California, serving the Roseville and Rocklin communities since 1993. Owner and master barber Sam has been perfecting his craft since 1982, bringing over four decades of expertise to every cut. After running Barber Sam's Barbershop on Pacific Street for nearly two decades, Sam went independent in 2018 to offer a more personalized, appointment-only experience. Known for precision fades, attention to detail, and a warm, professional atmosphere, Sam's top priority is ensuring every client walks out the door feeling confident and looking their best. Appointments are booked online, and the shop operates by appointment only.