The NOW Massage South Loop is a boutique massage studio nestled in the heart of Chicago's South Loop neighborhood, offering an oasis to disconnect from the outside world and reconnect within. Reimagining the approachable luxury of a neighborhood spa, The NOW delivers high-quality, customizable massages and curated enhancements including Deep Tissue, Gliding Cupping, Body Gua Sha, Crystal Hot Stones, and the innovative Face massage using Gua Sha techniques. Designed to sculpt, lift, support lymphatic flow, and relieve tension, every service is tailored to your needs. With membership options, gift cards, and a thoughtfully curated boutique, The NOW makes wellness accessible, intentional, and deeply restorative for every guest.