Gretchen Hugo Hairstylist

About

Gretchen Hugo is an Allentown-based hairstylist and certified curl specialist who brings a deeply personal, compassionate approach to every appointment. More than just a haircut, Gretchen offers a full experience — listening carefully, guiding with intention, and helping clients feel confident and connected to their hair. Specializing in curly hair, she provides tailored consultations and services for both new and returning guests. Clients enjoy access to a dedicated client-only app for easy booking, messaging, and product shopping. Gretchen carefully curates product recommendations to suit each guest's unique needs and tastes. Located within My Salon Suite at Village West Shopping Center in Allentown, PA, her studio is a welcoming space where every curl is celebrated.